Noricum Manual Therapy

Flo and I had fun redesigning his logo and I learned a lot about Osteopathy in the process. My goal was to portray the ideas of movement, energy, negative space and the concept of spirals. Due to the often used image of hands in manual therapy logos, I steered clear from the literal approach and attempted to be more abstract in the representation. The logo need to be created in both English and Spanish, on business cards and signage.