Wiki Wiki Peeler

All other vegetable peelers pale in comparison to the Wiki Wiki Peeler. In Hawaiian, ‘wiki wiki’ translates along the lines of ‘fast!’ We wanted to create an identity that would look distinctly Hawaiian with a bit of a retro twist. Our demographic was primarily women and visitors to the island, who wanted to bring something back from Hawaii as a gift or for themselves. Bright colours of fruits and veg were an easy choice and bold lines helped to pop everything into a vivid illustration. Hibiscus flowers added a feminine touch.